Blog
Mastering DMA, DSA and Consent Mode 2024: FAQ Edition
Embarking on a transformative journey through the intricate landscape of digital regulations, we have not merely seen these regulatory changes as obstacles but as opportunities to showcase our expertise, provide immense value to our clients, and unlock new avenues for...
Unveiling the Digital Services Act Depths: DSA Challenges and Compliance Strategies
Embark on an insightful journey as we delve into the final chapter of our exploration of the new EU legislations on digital markets: the Digital Services Act (DSA). Having navigated the intricacies of Consent Mode V2 2024, shed light on its technical implementation,...
Digital Markets Act: A Revolution Unveiled
A Comprehensive Exploration into Fair Competition Hello hello, Digital Pioneers! As you know, we've not just been riding the waves; we've been steering the ship. In the past weeks, we've dived deep into the specifics, guiding you through actionable insights on...
Navigating Consent Mode V2 Implementation: A Technical Deep Dive
Where Were We? In our recent exposition, we shed light on the imminent changes and introduced the complexities of Consent Mode. We promised a comprehensive guide, and here it is: a detailed exploration, a deep dive into the technical intricacies to navigate Consent...
Consent Mode V2: Seizing the Bull by the Horns in Digital Regulation
Hello hello, Blog Fam 👋 Let’s not beat about the bush: there’s an elephant in the room that needs to be addressed, letting out mighty roars. Well, since we’re so fond of Disney’s animated fantasy film Dumbo and also fond of Dumbo’s idea of a soft, harmless guy, we’re...
Unveiling Google’s Dominance: Navigating the Challenges of Fair Competition
In the sprawling digital arena, where algorithms reign supreme and ad spaces are coveted like treasure, one name echoes louder than the rest: Google. A behemoth that shapes the very fabric of online advertising, it's a captivating force that draws businesses and...
Navigating the Marketing Maze: Unveiling Post-Black Week Strategies
After the Black Week show, let’s pull back the curtain and dive into what comes next. In this blog post, we'll explore short-term insights, mid-term manoeuvres, and long-term strategies that'll keep our brand shining bright well beyond the holiday lights. Short-Term...
Unmasking Google’s Advertising Empire: Secrets, Strategies, and a Rollercoaster of Prices
In the vast digital realm, one name towers above the rest: Google. A juggernaut that commands the attention of marketers, businesses, and users worldwide - it's a force that shapes the very landscape of online advertising. Yet, behind the familiar interface lies a...
Beyond Third-Party Cookies: Navigating the New Advertising Landscape
The advertising world is shifting, our marketing mavericks, and it's time to gear up for a rollercoaster ride! We're bidding farewell to our dear friend, the third-party cookie. You know, those little guys that helped us track users and target our ads like pros?...
Booster Box Strikes Gold at the European Paid Media Awards 2023! 🏆
Greetings, Performance Marketing Enthusiasts! We're thrilled to share some exciting news: We have clinched the prestigious "Best Use of Amazon Ads" award at the European Paid Media Awards 2023! 🚀 This achievement adds another jewel to our crown, following our previous...
The Cookie Monster’s Dilemma: Bidding Farewell to Third-Party Cookies
Hey there, web wanderers! Welcome to a tale of cookies - not the sugary kind that grandma bakes - but those sneaky little text files known as third-party cookies. You know, the ones that follow you around the internet like a clingy ex? In this post, we're diving deep...