Blog
We did some cool tech!
Once again we did some nerdy stuff that other people also think is rather cool. We're pumped to announce we've been shortlisted for the Paid Search Technology of the Year in the UK Biddable Media Awards and we are a little bid proud of this. The particular tech in...
Are Your Campaigns Competitive?
Don’t underestimate the value of launching competitor campaigns on search. These can be a powerful way of getting your ads in front of people who are on the cusp of making a purchase. Here are our top tips for how and why you should make search campaigns that target...
My First Month as a Nooster
“Pietrasanta...where’s that?” Is my Mum’s baffled response when I tell her about my new job. “Digital Marketing….so, like, advertising?” “Well, kind of. Not really. It’s more the mechanics behind how companies advertise online.” “So, you’re some kind of engineer?”...
Best AdWords Editor Hacks of 2018
Random tricks of the trade that you may never use - but will save you hours that one time you need them. Yes, there are other editor hacks out there but we’ve pulled all the ones that can save you some series stress. And when we last searched in Google, most of the...
Gianluca Becomes a Top 25 PPC Influencer
We always knew he was a hero, but now it’s official! Gianluca has made it into the PPC Hero ‘Top 25 PPC Influencers 2018’ - pretty good going considering he founded Booster Box just over one year ago. At #21 in the ranking, he joins some of the big cheeses in the...
Demystifying PPC attribution models
There is huge debate in PPC Land on Attribution Models, but we all agree on one thing: “Last Click” does not capture the full complexity of the user journey.
Cool Content Coming Soon!
Hey there! Thanks for dropping in on our brand spanking new blog. We're still kinda busy writing a load of cool stuff for you to check, but if you really can't wait you're more than welcome to give us a shout or check out what we've been up to over on LinkedIn.
